T 49 (2024)

In keeping with the scholarly traditions of Vilnius University Kaunas Faculty, the 18th “Prof. Vladas Gronskas International Scientific Conference” was held in December 2023. This international conference is an arena for cooperation and scholarly fellowship, with young researchers, bachelor, master and doctoral students from Lithuania as well as Latvia, Turkey, Hungary, Finland, Ukraine, Egypt, India, Cameroon, Jordan, Thailand, Spain, Azerbaijan, participating in the different conference sections.

The main goal of this scientific gathering has always been to contribute to the reliable, safe, effective and sustainable economy and business development. Thus, the organizing committee strives to create a suitable platform for well‐grounded and open discussion where young researchers have the opportunity to present and share their insights.

Encouraging entrepreneurship is a crucial condition for economic growth andthis puts forward anew approach to business, creativity, value creation, and the implementation of innovations. It is precisely in this context where business and science should interact. To reinforce this relevant bond, the guest speakers of the plenary session were selected amongst experienced practitioners – Ernesta Varnelienė (Head of Exports Asia at MV GROUP Production. Markets expertise Taiwan, Vietnam, Cambodia, and others (Lithuania)), Gintarė Dagytė-Kavoliūnė (Senior Marketing Project Manager at Go Vilnius, PhD candidate at Vilnius University (Lithuania)), Renata Danielienė (Manager of CyberAgent: SMEs Cyber Security Change Agents project at VU Kaunas, assistant lecturer at VU Kaunas (Lithuania)).

This conference encourages internationalization and a closer cooperation between science and business. Hopefully, there has been some useful take‐away for both academia and business conference participants: new insights and inspirations for further scientific research.

On behalf of the Scientific Committee
Assoc. Prof. Dr Ingrida Šarkiūnaitė