LIANG, Beichen; CHERIAN, Joseph. American and Chinese Thinking Styles: Attitude Effects on Holistic and Attribute Ads. Organizations and Markets in Emerging Economies, [S. l.], v. 5, n. 1, p. 74–89, 2014. DOI: 10.15388/omee.2014.5.1.14242. Disponível em: https://www.zurnalai.vu.lt/omee/article/view/14242. Acesso em: 21 apr. 2025.